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PatchMaster Expands its Footprint in Michigan with Oakland County Location

PatchMaster Expands its Footprint in Michigan with Oakland County Location

Creative Industry Veteran Brings Attention to Detail and Leadership Skills to Premier Drywall Repair Franchise

LANTHRUP VILLAGE, MI (October 23, 2024) – PatchMaster, North America’s leading drywall repair franchise, is excited to announce its latest expansion in Oakland County, Michigan, under the leadership of David Moag. With over two decades of experience in the advertising industry, including eight years as a creative director for a major automotive brand, Moag brings a unique combination of design expertise, leadership, and commitment to excellence to his new venture with PatchMaster.

Dave Moag
Dave Moag
Throughout his career, Moag has worked with a wide range of professionals, from entry-level staff to senior executives and clients, honing his skills in communication, collaboration, and creative problem-solving. His background in illustration and design gives him an eye for detail and aesthetics, which will ensure that his PatchMaster franchise provides the highest quality drywall repair services to homeowners and businesses throughout Oakland County.

“My career has always been about finding the right balance between creativity and practicality,” said Moag. “That’s why PatchMaster was such a great fit for me. The franchise combines precision, attention to detail, and quality service—all values I’ve lived by in my career. I’m excited to take on this new challenge and bring these qualities to the drywall repair industry.”

Moag’s journey into the world of franchising began after a period of self-reflection and a desire for a career change. Through networking and guidance from a career coach, he discovered PatchMaster as the ideal opportunity to leverage his skills in a new and meaningful way.

“This career 180 was exactly what I needed, and I couldn’t have done it without the support of my family, especially my wife Paulette, who has been my rock throughout this transition,” Moag added. “I’m looking forward to building a business that reflects my values of hard work, creativity, and accountability while making a positive impact in my community.”

Paul Ferrara, CEO of PatchMaster, expressed enthusiasm for Moag’s new role as a franchise owner. “Dave’s extensive experience in the creative industry and his commitment to quality make him an exceptional addition to the PatchMaster family. We’re confident that his leadership and attention to detail will elevate the drywall repair services in Oakland County.”

PatchMaster Oakland County is now open and ready to provide fast, high-quality drywall repair services to homeowners, property managers, and businesses in Royal Oak, Birmingham, Farmington Hills, Bloomfield Hills, Southfield, and surrounding areas. For more information or to schedule a service, visit oaklandcounty.patchmaster.com or call (248) 326-5641.

About PatchMaster

Each PatchMaster location is a trusted, locally owned and operated drywall repair and painting company delivering fast, professional, and worry-free service. Trained technicians provide virtually dust-free repairs, seamless finishing, and complete Patch and Paint solutions that restore damaged walls and ceilings to like-new condition—often in a single visit. From holes, dings, and dents to everyday wear and tear, PatchMaster is known for quick turnaround, consistent quality, and dependable results.

Franchisees benefit from comprehensive training at PatchMaster's New Jersey headquarters and receive ongoing support in marketing, pricing, hiring, operations, and technician management. The business model offers strong margins, scalability, and a quick ramp-up.

Founded in 2016 and franchising since 2017, PatchMaster now has more than 100 franchisees and expanded to over 200 territories across the U.S. and Canada. The brand delivers professional drywall repair, plaster repair, and interior painting, for common wall damage like holes, dings, dents, and more.

Learn more at patchmasteropportunity.com or call (973) 944-1192.

Media Contact:
Marketing Department
PatchMaster Franchise, LLC.
(973) 944-1213
marketing@patchmaster.com

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Nicole Eresman
Nicole EresmanMarketing Manager
Linkedin
“I’m thrilled to be a part of the PatchMaster team and help grow a brand built on quality, trust, and community. I look forward to empowering our franchisees with innovative marketing strategies that elevate their local presence and strengthen our national voice. Together, we are creating something truly special – and I’m excited to be part of the journey.”

Nicole Eresman, a seasoned marketing, communications, and events executive with a strong track record across top brands like Wyndham Worldwide and Realogy, now serves as PatchMaster’s Marketing Manager.

Eresman oversees all franchise marketing operations at PatchMaster, including brand messaging, social media marketing, demand generation, and franchise marketing support. With over 15 years of experience driving strategic marketing initiatives, she is passionate about helping franchisees grow their businesses through innovative, results-driven campaigns. Nicole brings a people-first approach to leadership and has a proven history of developing marketing strategies that spark brand growth, deepen customer engagement, and deliver measurable business impact.

Kevin Gray
Kevin GrayExecutive Business Coach
Linkedin
“I am truly honored to be part of the PatchMaster, undoubtedly one of the best Franchisors in the industry. Working alongside our franchise owners, who bravely venture into entrepreneurship, is a humbling experience. It is extremely gratifying to share in their successes as they build their business with the support of such a devoted team.”

Kevin Gray brings a wealth of experience in business development, sales management, and strategic partnerships to PatchMaster. With a proven track record of driving revenue growth and nurturing client relationships, Kevin is an ideal guide for our franchisees as they embark on their entrepreneurial journey.

Kevin’s consultative approach and knack for fostering strong business connections are valuable assets in helping our franchisees thrive.

Christian Clavadentscher

Christian Clavadentscher Executive Business Coach

Linkedin
“I am proud to be part of a company dedicated to providing its franchisees the best possible training, support, and tools to scale their business quickly. It is incredibly fulfilling to help our franchisees unlock their full potential and achieve financial success while building their own businesses with the support of PatchMaster.”

Christian Clavadetscher is a highly skilled franchise business coach and financial expert with a proven track record of success in driving business growth and generating revenue. As the owner of PatchMaster Serving Cape Fear, he understands the ins and outs of franchise ownership. As a former director-level investment banker and entrepreneur partner, he brings a unique perspective to PatchMaster’s franchisees. 

With deep expertise in managing all aspects of new business development, multi-account oversight, deal negotiations, and complex financial transactions, Christian provides PatchMaster’s franchisees with unmatched comprehensive business coaching services that help franchisees achieve their financial goals and succeed in their entrepreneurial dreams.

Joe Eible

Joe EibleVice President of Operations

Linkedin
“Being a member of the PatchMaster family has been a rewarding experience, especially in forming valuable relationships with our network of franchisees and having the privilege of hearing their inspiring success stories.”

As the Vice President of Operations at PatchMaster, Joe Eible brings over 20 years of experience in IT, process improvement, and customer service to his role. 

Joe joined PatchMaster in 2019 as director of franchise support and has been instrumental in driving the company’s growth and success. He oversees all aspects of the company’s operations, including franchise support, training and development, onboarding, and IT.

Paul Ferrara

Paul Ferrara Chief Executive Officer

Linkedin
“I am incredibly proud of our franchise-first culture, which attracts highly talented and motivated franchisees to our company. Our focus on providing the best-in-class training and support has helped our franchisees to succeed and grow their businesses quickly. With a proven business model and a commitment to excellence, PatchMaster is the ideal choice for anyone looking to start a successful drywall repair franchise.”

Paul Ferrara is a results-driven executive with a successful track record in the franchising industry. He currently serves as the CEO of PatchMaster, a leading franchise business specializing in drywall repair and installation services.

With over 25 years of experience in sales, marketing, and business development, Paul keenly understands how to grow businesses and deliver value to customers. He is a strategic thinker with a strong focus on innovation and operational excellence.

Under Ferrara’s leadership, PatchMaster has experienced rapid growth and expansion, with new franchise locations opening regularly. Ferrara is passionate about providing franchisees with the tools and support they need to succeed and maintain PatchMaster’s position as the top choice for drywall repair services. With a focus on innovation and customer service, Ferrara is committed to ensuring that every PatchMaster franchisee has the resources and support they need to build a successful business.

Prior to his current role, Paul held senior leadership positions at several franchising companies, including HouseMaster Home Inspections, Realogy, and Coldwell Banker Corporate. He has a deep understanding of franchising and is passionate about leveraging it to drive business growth and customer success.

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