PatchMaster Expands to East Texas with New Franchise Owners Robert and Moriah Stroh

PatchMaster Expands to East Texas with New Franchise Owners Robert and Moriah Stroh

Technology and Customer Service Leaders Launch Woman-Owned Drywall Repair Business Serving Longview, Tyler, Henderson, and Surrounding Communities

HENDERSON, TX (April 28, 2025) — PatchMaster, the nation’s leading drywall repair franchise, is proud to announce the launch of a new territory serving East Texas, including Longview, Tyler, Henderson, and surrounding areas. The new franchise is owned and operated by Robert and Moriah Stroh, a dynamic husband-and-wife team with decades of combined experience in technology, customer service, and management.

With backgrounds in director-level leadership, professional services, team building, and departmental P&L responsibility, the Strohs bring a unique blend of operational excellence and customer-centric thinking to their new venture. Their passion for delivering outstanding client experiences and building high-performing teams makes them a strong fit for the PatchMaster brand.

“We were drawn to PatchMaster by its solid business model, strong growth potential, and the opportunity for a quick, scalable startup,” said Robert Stroh. “Our goal is to create a thriving, woman-led business that delivers high-quality drywall repair services while fostering a positive, team-oriented environment.”

Introduced to PatchMaster through a franchise coach, the Strohs saw the brand as a natural fit for their skills and entrepreneurial goals. With minimal barriers to entry and robust corporate support, the franchise offered the tools they needed to pursue financial independence and community impact through small business ownership.

“We’re excited to build something meaningful here in East Texas,” added Moriah Stroh. “This business is about more than just drywall—it’s about trust, reliability, and creating opportunities for others.”

When not focused on business, the Strohs enjoy fishing, movies, and spending quality time with family. Their shared vision for the business includes mentoring new team members, growing local jobs, and becoming the go-to drywall repair service across East Texas.

“We’re thrilled to welcome Robert and Moriah Stroh to the PatchMaster family,” said Paul Ferrara, CEO of PatchMaster. “Their leadership backgrounds, customer-first mindset, and shared entrepreneurial drive make them a perfect fit for our brand. We look forward to watching their success unfold in East Texas.”

PatchMaster East Texas is now open and scheduling appointments. For more information or to request a quote, contact Robert Stroh at patchmaster.com/east-texas/ or call (903) 808-7000.

Robert & Moriah Stroh
Robert & Moriah Stroh

About PatchMaster

PatchMaster is a sought-after franchise known for its quick ramp-up period, making it accessible to aspiring business owners without prior drywall experience. The franchise offers comprehensive training, tools, and resources to equip owners with the knowledge and skills needed to run a successful business. Franchisees receive dedicated support for various aspects, including marketing, job pricing, hiring, managing technicians, and financial management.

The initial franchise fee for a PatchMaster franchise territory, which comprises a population between 300,000 to 350,000, is $54,500 USD. Royalties start at nine percent, and a technology fee is included in ongoing expenses. In addition to strong margins, the ability to scale, and proven business development tools, franchisees complete training at the company’s New Jersey headquarters, where industry experts teach them technical and operational skills to assist in their success.

Headquartered in Chester, New Jersey, PatchMaster is a home services franchise brand offering customers a fast and professional solution for drywall repairs. The company provides high-quality drywall services for small holes, dings, and dents, typically finishing jobs in one visit. Launched in 2016 and offering franchises since September 2017, PatchMaster has sold over 185 territories to more than 90 franchisees across the United States and Canada. PatchMaster is positioned to revolutionize the home services industry as a pioneering drywall franchise.

Visit patchmasteropportunity.com or call (973) 944-1192 to learn more.

Media Contact:
Marketing Department
PatchMaster Franchise, LLC.
(973) 944-1228
marketing@patchmaster.com

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OTHER NEWS

Nicole Eresman
Nicole EresmanMarketing Manager
“I’m thrilled to be a part of the PatchMaster team and help grow a brand built on quality, trust, and community. I look forward to empowering our franchisees with innovative marketing strategies that elevate their local presence and strengthen our national voice. Together, we are creating something truly special – and I’m excited to be part of the journey.”

Nicole Eresman, a seasoned marketing, communications, and events executive with a strong track record across top brands like Wyndham Worldwide and Realogy, now serves as PatchMaster’s Marketing Manager.

Eresman oversees all franchise marketing operations at PatchMaster, including brand messaging, social media marketing, demand generation, and franchise marketing support. With over 15 years of experience driving strategic marketing initiatives, she is passionate about helping franchisees grow their businesses through innovative, results-driven campaigns. Nicole brings a people-first approach to leadership and has a proven history of developing marketing strategies that spark brand growth, deepen customer engagement, and deliver measurable business impact.

Kevin Gray
Kevin GrayExecutive Business Coach
“I am truly honored to be part of the PatchMaster, undoubtedly one of the best Franchisors in the industry. Working alongside our franchise owners, who bravely venture into entrepreneurship, is a humbling experience. It is extremely gratifying to share in their successes as they build their business with the support of such a devoted team.”

Kevin Gray brings a wealth of experience in business development, sales management, and strategic partnerships to PatchMaster. With a proven track record of driving revenue growth and nurturing client relationships, Kevin is an ideal guide for our franchisees as they embark on their entrepreneurial journey.

Kevin’s consultative approach and knack for fostering strong business connections are valuable assets in helping our franchisees thrive.

Christian Clavadentscher

Christian Clavadentscher Executive Business Coach

“I am proud to be part of a company dedicated to providing its franchisees the best possible training, support, and tools to scale their business quickly. It is incredibly fulfilling to help our franchisees unlock their full potential and achieve financial success while building their own businesses with the support of PatchMaster.”

Christian Clavadetscher is a highly skilled franchise business coach and financial expert with a proven track record of success in driving business growth and generating revenue. As the owner of PatchMaster Serving Cape Fear, he understands the ins and outs of franchise ownership. As a former director-level investment banker and entrepreneur partner, he brings a unique perspective to PatchMaster’s franchisees. 

With deep expertise in managing all aspects of new business development, multi-account oversight, deal negotiations, and complex financial transactions, Christian provides PatchMaster’s franchisees with unmatched comprehensive business coaching services that help franchisees achieve their financial goals and succeed in their entrepreneurial dreams.

Joe Eible

Joe EibleVice President of Operations

“Being a member of the PatchMaster family has been a rewarding experience, especially in forming valuable relationships with our network of franchisees and having the privilege of hearing their inspiring success stories.”

As the Vice President of Operations at PatchMaster, Joe Eible brings over 20 years of experience in IT, process improvement, and customer service to his role. 

Joe joined PatchMaster in 2019 as director of franchise support and has been instrumental in driving the company’s growth and success. He oversees all aspects of the company’s operations, including franchise support, training and development, onboarding, and IT.

Paul Ferrara

Paul Ferrara Chief Executive Officer

“I am incredibly proud of our franchise-first culture, which attracts highly talented and motivated franchisees to our company. Our focus on providing the best-in-class training and support has helped our franchisees to succeed and grow their businesses quickly. With a proven business model and a commitment to excellence, PatchMaster is the ideal choice for anyone looking to start a successful drywall repair franchise.”

Paul Ferrara is a results-driven executive with a successful track record in the franchising industry. He currently serves as the CEO of PatchMaster, a leading franchise business specializing in drywall repair and installation services.

With over 25 years of experience in sales, marketing, and business development, Paul keenly understands how to grow businesses and deliver value to customers. He is a strategic thinker with a strong focus on innovation and operational excellence.

Under Ferrara’s leadership, PatchMaster has experienced rapid growth and expansion, with new franchise locations opening regularly. Ferrara is passionate about providing franchisees with the tools and support they need to succeed and maintain PatchMaster’s position as the top choice for drywall repair services. With a focus on innovation and customer service, Ferrara is committed to ensuring that every PatchMaster franchisee has the resources and support they need to build a successful business.

Prior to his current role, Paul held senior leadership positions at several franchising companies, including HouseMaster Home Inspections, Realogy, and Coldwell Banker Corporate. He has a deep understanding of franchising and is passionate about leveraging it to drive business growth and customer success.

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